NUGRAHA, Y. .; THREEZARDI, R. .; DWIRAHMAWATI, R. .; HEIKAL, J. The Effect of Implementing the 8p Digital Marketing Strategy on Purchase Intention for Bvlgari Luxury Perfumes: A Binary Logistic Regression Analysis. Jurnal Indonesia Sosial Sains, [S. l.], v. 6, n. 8, p. 2615–2626, 2025. DOI: 10.59141/jiss.v6i8.1836. Disponível em: https://www.jiss.publikasiindonesia.id.solusipublish.com/index.php/jiss/article/view/1836. Acesso em: 26 dec. 2025.